Kelly Busmann

Born and raised in Idaho’s Magic Valley, Kelly brings over 31 years of beverage industry expertise and leadership to the VP of NA role. Over the past three decades, he has held positions in merchandising, delivery, sales, training, event execution, draft installation, key account management, and brand management. He spent the last 13+ years focused on Red Bull at Hayden, leading efforts in account management, coaching, and sales growth across local chains and non-alcohol brands. He is a graduate of the College of Southern Idaho and holds a degree in Applied Science in Computer Aided and Manual Drafting from the Institute of Technical Technology. When Kelly’s not on the road or in a store, he’s a proud husband of 29 years, dad to three Boise State grads, and a guy who loves golf, travel, and a freshly cut lawn.

• First concert you went to?   Guns and Roses
• Favorite book (s):   Make Your Bed by William H. McRaven
• What movie could you watch 50 times in row? Die Hard
• 4pm on a Saturday afternoon – what is your favorite place to be?   Back Patio in my swing with a PBR
• Biggest win/accomplishment (non-work related):   Winning a Football Championship with my oldest son
• What did you want to be when you were growing up?   Fireman
• Favorite part of job:   Networking with other people in different divisions
• Favorite place to pitch a tent in Idaho:   Sorry, no room service……not going
• If you could go to any event in the world, what would it be?   Saint Patrick’s Festival in Dublin Ireland
• One item on your bucket list:   Going on a safari